Archives of SEO

Mobile “Voice Search” Dilemma

One of the most exasperating challenges in Google’s paid search marketing platform is the smartphone “search by voice” dilemma. But before I tell you why, perhaps I should explain why it is a dilemma. First of all, voice search technology does not provide spell check for what it “hears” (or thinks it hears) when a […]
4 years ago

Categorization & SEO

Most web presence developers know by now that WordPress is “SEO friendly” by design. But take note – this attribute doesn’t compensate for code heavy page builders that kill site speed and dilute relevance with massive overhead. Assuming you’ve abandoned Visual Composer and similar code-heavy page design Hindenburgs, we can move on to the “SEO […]
5 years ago

Website Search Engine Optimization (SEO) – Part II

In Part I of this series, we hinted at a website search engine optimization (SEO) strategy that involved getting website owners or employees into the business of digital marketing. That may seem like a good way for a digital marketer to plan for retirement. But believe me, there are more technical roles for the digital marketer […]
6 years ago

The Power of an Integrated Web Presence – Part II

Optimization = Integrated Web Presence What is an Integrated Web Presence and why is it important? That’s a question we’ll attempt to answer in the next series of posts. But first, we’ll take a step back and look at how the answer came about. Our approach to organic search has been evolving over the past […]
6 years ago

Tallahassee SEO

A Tallahassee SEO Company Located in Tallahassee When people search for “Tallahassee SEO” on Google, the top results don’t necessarily reflect Tallahassee based providers.  But companies that focus strictly on SEO (or whose website content is focused strictly on SEO) should  rank higher. At mywebmarket.com, SEO is at the core of what we do, but […]
7 years ago

Change Overdue for “SEO”

Back in the late 90’s the idea of mywebmarket.com was beginning to take shape. We started using the term “Search Engine Optimization” (SEO) back then, before it really caught on – even before Google went public. In those days it was all about studying the search ENGINE (its algorithms) and how it indexed and ranked […]
9 years ago

The Limitation of Social Media

Will social content ever be able to compete with well optimized landing pages for search engine position? Not any time soon in our opinion, due to the massive growth and meandering of tweets and posts. This is why well optimized blog posts differ so much from social media. They are easily  index-able (partly due to their permalink structure). […]
9 years ago

“Tallahassee Web Design” – Does it Matter?

For years, web designers in Tallahassee have attempted to dominate the search for “Tallahassee Web Design”. We all want the top SERP (search engine results page) for this search, in order to attract local business. But do people who search for “web design” really need web design? We tend to search the web today based […]
10 years ago

Inbound Marketing – 4 Keys To Success

I recently read an article that questioned the validity of Inbound marketing based on the financials of a company that is probably considered the “poster child” of inbound. Without getting into that discussion at all, let me just say that the validity of inbound marketing success rests upon one of the most solid foundations of […]
10 years ago

SEM: The Challenge of Technical Keywords

In our increasingly complex and technical world, we take for granted many new technologies and related terms that didn’t exist 10 years ago. Because searchers on the web have varying degrees of familiarity with these terms, their ability to find what they are looking for varies as well. To say that technical keywords present a […]
10 years ago
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